As more states consider the legal ramifications of distracted drivers, I have to wonder what responsibility digital publishers have to both their craft and the consumer. More and more media (newspapers, web sites, radio, publishers, etc.) encourage their market to use hand-held devices to "stay connected." But do the media also have an obligation to society to encourage safe and responsible use of technology that goes beyond piracy of books, music, and apps to ensure that everyone arrives safely at their destination? YES seems the obvious response, but I'm sure publishers feel the pull of market share and entertainment value as more people spend time commuting and less time in the "real" world.