I read a great article on The Casual Optimist that describes both successes and failures of experimental publishing... based on the failure of HarperStudio - a sister publishing house of HarperCollins. This is the gist of the post, but it is quite interesting, and worth a read.
"My point is not that we should not stop experimenting with new author contracts, transparency, formats, trade terms, or marketing — we need to try new things and be allowed to fail. But this should not come at the expense of consistently good, interesting (and inexpensive) books."
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